If you’re set on the idea of starting your joyful discovery path of TikTok, Now it is time to choose your account type.
What is it like if you don’t know which TokTok account type best matches your requirements and purpose?
It is like going to a big and astonishing world of countless creative content with empty hands and leaking mind ideas.
Tiktok offers two different kinds of account types: 1) Personal or Creator account and 2) Business account.
You might have wondered whether to create a personal or, as there are many differences between these two kinds of TikTok accounts.
In this post, you will learn about both accounts’ features, benefits, and drawbacks to make the right and better decision. Also, you will understand how to switch TikTok accounts.
Who Should Choose a TikTok Personal Account?
Using a TikTok personal account is free, and if you don’t own a brand business, you can easily create this account type.
TikTok Personal accounts are mainly best for content creators or general TikTok users with entertainment intention to connect with their family and friends, start social networking with dedicated, loyal followers, and share their private and personal content.
What are the main Features of TikTok Personal Account?
· Privacy settings on TikTok personal accounts
You can choose who can see and interact with your material through your account’s privacy settings. You can make your account public so that anybody can see your videos or make it private so that only your approved followers may watch them.
· Access to TokTok Analytics
Except for Tiktok business accounts, TikTok personal accounts offer these massive features:
- Live Analytics
- Q&A
- Live Q&A
- Creator Playlist Promote
- Branded Content Toggle
TikTok Personal account Monitization
The most important thing is that using a personal TikTok account can help you establish your personal brand and then take advantage of the TikTok monetization capability through the Creator Fund, Tips, Live Gifts, etc.
What are TikTok Personal Account Pros
1. Join Creator Fund
If you have a personal TikTok account, the TikTok development program comes to help you with its valuable programs, including Creator Fund and Creator Next.
Creator Next works when you grow your account and reach a sizeable audience; this will let you use TikTok monetization.
Creator Hub: This program is designed to pay the best and most creative content creators.
2. TikTok Creator Marketplace
TikTok Creator Marketplace is a collaboration place where content creators and brands connect together for effective collaboration to join paid and reward-based campaigns.
3. LIVE Gifts and Diamonds
These features are associated with live-streaming functionality. When you go live on TikTokasa personal account, other users can send you LIVE gifts, which means virtual gifts in different shapes, including emojis, stickers, or animations that users had already bought by paying money platform. These gifts are available in different values, such as coins and diamonds.
4. Open to verification
Thanks to TikTok, except for TikTok business accounts, Personal accounts can benefit from the verification on TikTok.
5. Offers Music Library
That’s one of the best advantages of being a TikTok creator account; this built-in app feature lets you explore various music songs, including popular and trending sounds dedicated to personal TikTok accounts and not licensed for commercial use.
Who Should Choose a TikTok Personal Account?
TikTok business accounts is a public account best suited for brand and business owners to enable them to build their marketing strategy using TikTok Marketing Suite. Here are the most conventional examples:
- Suppose you are looking for an effective way to advertise and promote your online Business with amazing marketing methods to boost your brand awareness and reach your marketing goals. In that case, you need to create a TikTok business account.
- If you want to compete in funny and fantastic stuff with the intensity of entertaining people, gaining noticeable interaction, and increasing engagement, a TikTok business account seems the best option.
- Business TikTok accounts help you access more commercial-focused tools; this ability brings advanced business tools to create and improve your TikTok marketing strategy.
What Are TikTok Business Account Features
The features and capabilities available in a TikTok business account serve the businesses’ requirements to develop your TikTok business.
1. Use of an e-commerce storefront
This valuable TikTok feature helps businesses and brands expose their products to more eyes directly using the TikTok app.
An E-commerce storefront lets businesses make their TikTok store where users can browse, discover, and buy products in the TikTok platform. This improves social shopping, which aims to ease buying products online.
TikTok Shop is a fantastic replacement for traditional internet stores that influencers, celebrities, brands, and others can use to keep their businesses running. By using Shopify, Shop maintains the same e-commerce functionality as Storefront.
2. Analytics and Insights
TikTok business account analytics and insight can help you measure your success on the platform, know your audience, and see how your content could perform well.
The analytics metrics include follower count, likes, comments, and shares.
Analytics metrics include video views, engagement rates, follower demographics, and audience interests.
All these parameters are easily accessible to help the Business grow its audience and leverage its brand authority and awareness by finding practical solutions to optimize its content according to users’ interests.
3. Access to the Promote feature
Through the Promote feature, the TikTok advertising tool helps Business accounts run successful ads to boost followers and increase engagement on their videos. Paid advertising campaigns boost your content visibility to get your desired result.
4.TikTok Ads Manager
TikTok ads manager is accessible from the TikTok business account. This valuable feature is crucial in driving users to your TikTok account.
In short, it is an all-in-one tool that allows you to grow your Business with TikTok ads through launching campaigns, managing ad resources, monitoring data, and optimizing your advertising.
5. Commercial Music Library
A commercial music library is one of the best TikTok capabilities that resonates with producing inspirational content on TikTok. You can make the most of the free collection of over +500,000 sounds and songs in different genres. It is worth noting that this TikTok music library can be used in your videos without copyright infringement.
6. Business Creative Hub
If you own a business and want to know what kinds of commercials and content are popular on TikTok, the Creative Center can assist you. Under the Inspiration menu, the Top Ads dashboard details which TikTok advertisements get the most impressions, time spent on screen, and clicks.
TikTok Business Account Pros
The first step in finding the best type of TikTok account to set up is figuring out the pros and cons and features of each account type.
1. Verification
Like Instagram, TikTok can give you a verification badge to build your brand image and increase your brand credibility. In addition, it acts as social-proof evidence for users to experience an informed purchase on TikTok.
2. Manage your account using a third-party platform.
There are plenty of third-party platforms that any TikTok business account can use to streamline its marketing efforts. Such tools can help business accounts schedule their posts and manage content.
3. Post Scheduler
TikTok post scheduler is an ideal built-in feature in the TikTok app that allows you to schedule posts from 15 minutes to 10 days in advance.
4. Lead Generation
The last powerful solution of having a business TikTok account generates high-quality leads; you can attract more audiences by running a TikTok ad that provides a form when clicking the CTA button to get leads’ contact information.
How to Switch to a Business or Personal TikTok Account?
You can easily switch to a Business account from your personal account. Here are the easy steps:
- Navigate to your TikTok app and log in to your profile
- Tap on your profile icon from the bottom right corner of the screen
- Tap on the Three Line horizontal menu at the top
- Choose Settings and Privacy
- In the Manage Account section, tap on Business Account
- Toggle on the Business Account option.
TikTok Business vs. Creator account: What are the differences?
| Features | Creator | Business |
| Analytics | ||
| Pricing | Free | Free |
| Promote Feature | Yes | Yes |
| Music Library | Access to all sounds | Just All Commercial Sounds |
| Ability to connect Third-party apps | X | Yes |
| E-Commerce Shop | X | Yes |
| Creator Hub | Yes | Yes |
| Lead Generation | X | Yes |
| Auto-Message | X | Yes |
| LIVE Gifts and Diamonds | Yes | X |
Conclusion
As a TikTok user, if you are interested in TikTok marketing or, as a starter, want to create content for connecting to your friends, you can have different types of accounts concurrently.
Before beginning the journey on TikTok to establish your Business or your personal account, reconsider each account’s features and benefits to make the most effective decision.
Finding out all the necessary needs might help you to come up with one TikTok account of any type that causes you to concentrate on it ideally to get your desired performance.
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Meta: Knowing about different types of TikTok accounts helps you find & and stand out on your best position in this platform to reach your marketing or personal goals.
FAQ
- How many TikTok accounts are there in TikTok?
There are two types of TikTok accounts. One is a Business account, and the other is a Personal Account, also called a Creator account.
2. How do I know my TikTok account type?
If you navigate to your TikTok settings and privacy from the hamburger menu on the app, Consider under Account control if you have Switch to Business Account; your TkTok account is Personal. If you have Switch to Personal Account, your TikTok account is Business.
3. What is the best type of account to have on TikTok?
The best type of TikTok account is the one that aligns with your goal and requirements for setting up your account. If you want to do social networking and try content creation, a personal account is an excellent choice if you have marketing goals; undoubtedly, the best type is a business account.